Carolyn Mumby

, Barrister

Pain-Free Marketing for Employment Lawyers

Latest Blog Posts

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Do you have what it takes to be a heavyweight law blogger?

I'm grateful to Catrin Mills of Longmores who pointed me in the direction of this inspiring post by Ashley Connick who wrote a blog about his visit to a seminar on the future of legal blogging...

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Posted: 19th February 2011
Tags: Blogging

Are lawyers wasting their time on social media sites?

Without a doubt, the web and social media are making it easier for businesses to communicate with their public.

As a result, social media and inbound marketing strategies and tools are making it easier for PR professionals to connect and build relationships with influencers, generate media coverage, and communicate their messages to customers, prospects and other valued constituents.

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Posted: 18th February 2011
Tags: Social Media

How Lawyers can get "A Whole Lot More Business"

Larry Bodine joined my list and downloaded my Pain Free Marketing Report for Lawyers and so I returned the compliment and visited his site to discover that he was a former Communications Director with Sidley Austin, one of the World's Largest Law Firms ...

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Posted: 17th February 2011
Tags: Lead Generation, Networking

Join a Legal Tweetup!

Follow this link to an article that explains what a Tweetup is and how lawyers are using them to build their online social networking profiles. Fascinating.....

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Posted: 16th February 2011
Tags: Networking, Social Networking, Twitter, Tweetup, Lawyer

Happy Valentine's Day!

Have you sent a Valentine's message to your clients and/ or prospects? If not, it's well worth considering doing so as part of your marketing plans for next year...

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Posted: 14th February 2011
Tags: Direct Mail, Prospects, Valentine, Marketing

Design and market the services your clients want

Seth Godin's book about 'remarkable marketing' concludes that the days of selling 'what you've got' are dead. Instead, marketing and design should be inextricably interwined from the start so that we create products that are so good, people tell each other about them.

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Posted: 10th February 2011
Tags: Lawyer, Marketing, Design, Seth Godin

Bribery Act 2010 delayed

Employers won't have to worry about implementing new anti-corruption measures just yet as the Bribery Act which was set for implementation in April this year has just been postponed by at least a further 3 months...

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Posted: 5th February 2011
Tags:

More Legal Articles Written for Syndication

How many legal articles can a lawyer write in a week? It's so tempting to consider the spinners that use automation systems to jumble your words into new articles. 

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Posted: 23rd January 2011
Tags: Syndication, Articles

Getting Your Articles to the Top of Google

If you use LinkedIn or search Google for law related articles you may already have come across J.D. Supra and wondered who this seemingly omnipresent super-author is.

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Posted: 11th January 2011
Tags: Copywriting, PR, SEO, Syndication

Marketing Products with a Passions

The BBC series 'Turn Back Time' ended recently and with it a fascinating experiment proved that marketing is vital to growth. The idea was to recreate the high street through the ages from the Victorian era to present day over the course of 6 episodes...

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Posted: 21st December 2010
Tags: Lead Generation, PR, Products & Services, Marketing

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Carolyn on BBC Radio BBC Radio Interview

I recently spoke with Lara King of BBC Radio Humberside on the subject of Employment Law. Click on the Play button, above, to hear the interview.